Selling by listening
In 1989, Harold Warner was busy building his hot-air balloon advertizing business, AeroDynamics, Aerostats and Promotions, Inc. In those days the weather was the problem--when it was bad, his balloons couldn't fly. Since then, he has turned this problem into an opportunity by designing and manufacturing highly innovative inflatable structures that, in some applications, are all about protecting clients from the weather. Harold succeeds by carefully managing risk and by turning temporary failures into valuable learning experiences.© All videos are copyright 2013 by The Canadian Foundation for Economic Education. They are for strictly educational purposes only and they may not be modified in any way or re-posted on any other website.